AFFRM’s first pick-up of 2013, Storm Saulter’s international film festival circuit-played, award-winning feature film Better Mus’ Come, will open on March 15, in New York (AMC Empire 25) and Los Angeles (Downtown Independent), in a multi-platform release via that will be preceded by simultaneous one-night engagements in Philadelphia, Atlanta, Washington DC, Seattle, Chicago, and Houston – all taking place on March 13, presented by partners of the distributor’s new label, Array: Imagenation, Urbanworld Film Festival, BronzeLens Film Festival, ReelBlack Film Series, Langston Hughes African-American Film Festival, Howard Film Culture and Houston African-American Museum.
Passion, politics and poverty collide as this love story unfolds against a backdrop of political turmoil in 1970’s Jamaica, as rival gangs enlisted by warring political factions disrupt the democratic process, leading to bloodshed in the streets. Better Mus’ Come begins in 1977 and ends the in the first couple days of 1978 during the Green Bay Massacre, and follows Ricky, a gang leader and political pawn, as he struggles to navigate the hardships of life in Kingston, and to define a better way of life for his young son.
Exact playdates for the March 13 pre-release one-night engagements, as well as for the film’s official opening night on March 15, follow below.
But first, an exclusive clip from Better Mus’ Come for a glimpse at what to expect:
MARCH 13th, 2013
ATLANTA
Presented by BronzeLens Film Festival
Located at The Georgia Pacific Auditorium
Screening at 7:00PM
HOUSTON
Presented by Houston Museum of African-American Culture
Located at Houston Museum of African-American Culture
Screening at 7:00PM
SEATTLE
Presented by Langston Hughes African American Film Festival
Located at Langston Hughes Performing Arts Institute
Screening at 7:00PM
PHILADELPHIA
Presented by Reelblack
Located at Asian Arts Initiative
Screening at 7:00 PM
CHICAGO
Presented by DuSable Museum of African American History
Located at DuSable Museum of African American History
Screening at 7:00 PM
WASHINGTON, DC
Presented by Howard Film Culture
Located at Goethe-Institut Washington
Screening at 12:30 PM
MARCH 15th, 2013
NEW YORK
Presented by Imagenation and Urbanworld Film Festival
Located at AMC Empire 25
Please see http://www.affrm.com/better-
LOS ANGELES
Presented by AFFRM HQ
Located at The Downtown Independent
Please see http://www.affrm.com/better-